Bocconi Gifts for ChristmasSOME HIGH QUALITY MADE IN ITALY GARMENTS ANTICIPATE NEXT YEAR LARGER COLLECTION, WHICH TAKES INTO ACCOUNT THE SUGGESTIONS FROM A SURVEY AMONG STUDENTS
For Christmas, a preview of the new Bocconi merchandise is available online (https://www.unibocconishop.it). These are a few, selected high-end items that anticipate the complete collection, scheduled for early 2020.
The woolen sweaters, cap and scarf of this limited-edition capsule collection stand out for the quality of the materials (merino wool) and finishes, while the presence of the Bocconi logo is discreet - characteristics that are suitable for a gift to someone who, at some point, experienced Bocconi. With its merchandise, the University wants to give students and alumni the opportunity to express their sense of belonging.
The complete collection will be launched in early next year on the e-commerce site and a physical store on the new campus site will open later. The collection will continue to be characterized by the quality of materials and Italian style, taking into account the suggestions collected from a survey with more than 2,400 respondents among Bocconi students.
With the complete collection, the assortment will be enriched by many more products, including casual and sportswear and the classic university sweatshirt, even if revisited in an original way. The merchandise will thus meet the preferences of different targets, maintaining distinctive lines and taste. The range of accessories, which in the Christmas collection includes only a water bottle and a mug, will also be extended.
For those who want to see the capsule collection live, the items are on display in the hall of the library, in via Gobbi 5.
by Fabio Todesco